Not long ago, I stumbled across an unusual podcast series, called
Sound Matters. I had some hesitation before listening to what was, at the time, the most recent episode (
Episode 10: Sounds From Outer Space) because the podcast series is sponsored by
B&O Play. As part of the
Bang & Olufsen Group, B&O PLAY is without doubt a class act—sometimes a pricey one but always classy. So, I should have expected the podcast to be equally genteel. Over the years, however, I’ve developed a deep-seated distrust of anything with a prominent “sponsored by” or “developed for” tag. For the most part, I’m not too keen on consuming advertorial content.
Quite happily, in the case of the Sound Matters podcast, the only thing that links it to B&O Play is a brief mention of the company near the end of each episode. Other than that, every episode of this award-winning podcast is an intense and superbly produced cranial immersion into the nature of sound from a variety of aspects, situations, perspectives, and milieus.
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